Smart Transport

Tier to accelerate e-scooter scheme in Essex following Spin acquisition

Tier e-scooter

Micro-mobility operator Tier has now started managing the operations of a shared e-scooter scheme in Essex following its acquisition of Ford-owned Spin earlier this year.

It is run in partnership with Essex County Council, as part of the nationwide trials run by the Department for Transport.

Tier will be rolling out its latest e-scooter model during the remainder of the trial to help cut congestion and pollution in the county.

The company operates across England, Scotland, Wales and Northern Ireland through its own and Nextbike brands and has been a climate-neutral company since January 2020.

Its acquisition of Spin gives TIER a global footprint of more than 520 cities and communities in 29 countries. Ford Motor Company remains involved as a strategic investor in Tier. 

Georgia Yexley, general manager for UK & Ireland said: ““We’re really excited to build on Spin’s excellent reputation established in the area, working in collaboration with their team and the council to deliver a safe, green transport option for residents and visitors. The e-scooter scheme has already had a hugely positive impact in Essex, with almost a million e-scooter rides being taken since its launch. 

“Working together, we hope the scheme can continue to reduce air pollution and congestion in the county in line with the Essex County Council’s Safer, Greener, Healthier campaign.”

Councillor Lee Scott, Essex County Council cabinet member for highways maintenance and sustainable Transport said: “Essex County Council has an oversight role for the e-scooter trial which will feed into our evaluation once the trial period is over in November. We're pleased that the trial has already demonstrated a real modal shift helping make Essex safer, greener and healthier and look forward to Tier continuing this work over the next six months."

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