Smart Transport

Hyundai to become ‘smart mobility solution provider’ by 2025

Hyundai has published its Strategy 2025 roadmap which sets out its plans to become a 'smart mobility solution provider'.

Under the new roadmap, Hyundai will create two business structures: Smart Mobility Device and Smart Mobility Service.

Smart Mobility Device will see the car manufacturer expand beyond automobiles to offer personal air vehicle (PAV), robotics and last-mile mobility products. Smart Mobility Service will offer customers services linked to vehicles (including maintenance, repair, financing, insurance, and charging) and build an integrated mobility platform that analyses data from in and around the vehicle to offer personalised services.

Hyundai also plans to improve profitability in internal combustion engine (ICE) vehicles and secure leadership in vehicle electrification by selling 670,000 electric vehicles annually (560,000 BEVs and 110,000 fuel-cell electric vehicles). Its goal is to electrify most new models by 2030 in key markets such as Korea, US, China, and Europe, with emerging markets such as India and Brazil following suit by 2035.

The Genesis brand will launch its first fully-electric models in 2021, before expanding its electric line-up in 2024. The high-performance N brand also plans to launch SUVs and EVs, to further boost Hyundai’s competitiveness in electrification.

To achieve the new strategy, Hyundai intends to invest KRW 61.1 trillion (£40 billion) in research and development, and future core technologies between 2020 and 2025. Of this, approximately KRW 20 trillion will be spent on electrification, autonomous driving, AI, robotics, PAV, and new energy.

The strategy was presented by the company’s president and CEO Wonhee Lee during a CEO investor day forum held in Seoul, which was attended by various stakeholders, including shareholders and investors.

Lee said: “The key to our future strategy is to focus on customers and to present the most desirable products and services. We want to offer smart mobility experiences that meet shifting needs of our customers by leveraging advanced technology.

“Transforming into a Smart Mobility Solution Provider with comprehensive mobility solutions that combine devices and services will be the centrepiece of Hyundai’s future strategy.”

Comment as guest

Login  /  Register


No comments have been made yet.

Office Address
  • Smart Transport
    Media House
    Lynch Wood
    PE2 6EA
Join the community
  • Smart Transport is the UK's most important brand to bring together senior public policy makers and influential private sector leaders to showcase real-time solutions aligned to government policy.
  • Find out more
  • Insight


Welcome to Smart Transport

Welcome to the Smart Transport website, keeping you up-to-date with the latest news, insight and reports from policymakers and thought leaders.

The Smart Transport brand connects policy to solutions by bringing national government and local authority policymakers together with private sector organisations.

Contact Lindsay Greatbatch for more information.

© Bauer Consumer Media Ltd
Media House, Lynch Wood, Peterborough, PE2 6EA - Registered number 01176085 IPSO regulated logo


Smart Transport members

Smart Transport board members


Please note:
By submitting any material to us you are confirming that the material is your own original work or that you have permission from the copyright owner to use the material and to authorise Bauer Consumer Media to use it as described in this paragraph. You also promise that you have permission from anyone featured or
referred to in the submitted material to it being used by Bauer Consumer Media. If Bauer Consumer Media receives a claim from a copyright owner or a person
featured in any material you have sent us, we will inform that person that you have granted us permission to use the relevant material and you will be responsible for paying any amounts due to the copyright owner or featured person and/or for reimbursing Bauer Consumer Media for any losses it has suffered as a result.